Customer Experience Measurement Tool
Grow Your Business with Customer Experience Measurement with Toluna/Greenfield Online
Toluna/Greenfield Online has everything you need to provide multi-unit retail and restaurant operators with a panoramic view of the drivers of customer and employee satisfaction and loyalty that directly impact your bottom line. Our research-driven, proven methods provide actionable solutions that increase profitability at the unit level for blue-chip clients in restaurant, retail, pharmacy, grocery, petro-convenience, financial, and other service organizations. Our approach is scalable to fit a variety of need levels. In-house data collection capabilities provide significant cost savings that we then pass on to you.
Get a more complete picture
- Expertise in online, IVR, mobile, and other methods of data collection means we connect with a broader range of stakeholders to create a more complete picture of what drives engagement for your organization.
- In addition, through our online panel, we can identify buyers and non-buyers to show you how you rate against your competitors.
Best-in-class reporting – customized for your brand
- Toluna/Greenfield Online is at the forefront of providing survey results online in scorecard format, tables, graphs — virtually any format at the store level and across your field organization.
- Each of our online applications is custom-developed, so they are designed by you to meet your unique reporting requirements
A complete CEM solution, in-house:
- Get a more complete picture, for less with our in-house IVR/Internet Programming and Data Collection
- Focus on growing your business and let our experts handle Invitation Design, Questionnaire Design, and Sweepstakes/Incentive Administration and Fulfillment
- Custom reporting and advanced analytics to meet your unique needs
- Empower your organization to respond quickly with our Dissatisfied Customer Hot Alerts
- Let your employees and frontline managers hear the voice of the customer with Open-End Comment Retrieval Website (Internet) or Line (IVR)
- Flawless execution of your surveys ensured by our dedicated Quality Control Department
- Continuous and ongoing access to feedback on your brand with custom panel and community development solutions
- See how you stack up against the competition with immediate access to our proprietary panels with over 2.5 million participants in 30 countries
- Creative, actionable solutions to your unique requirements provided by our highly experienced CEM professionals who will develop, manage and continually improve your CEM program
“Toluna has been a critical partner to CVS/Caremark in helping us define and measure what we seek to deliver as an in-store customer experience. Our enterprise views this as a critical element of our value proposition, to our customers, and ultimately to our shareholders as well. We have been especially impressed by their complete/full service delivery of a solution for us in this space.”
— Mark Kolligan, VP Market Research/Customer Relations at CVS/Caremark |