CPG Practice

A Dedicated Consumer Packaged Goods (CPG) Practice

Greenfield Online/Ciao Surveys has built its business with a strong focus on the needs of CPG companies, and their research partners. We've designed numerous product offerings designed specifically to elicit consumer feedback about the products and services they use every day. More than 60% of our business is based on CPG business, and we've executed everything from in-home-usage testing to our Primary Grocery Shopper's Omnibus, to our shelf testing capability.

Cutting-Edge Survey Designs

We employ compelling, engaging surveys in which our respondents enjoy taking part as they respond about the products and services in their lives.

Specialized Products

We have the capability to find users of very specialized products that require in-depth profiling, such as users of a specific type of toothpaste in a particular geography.

View a demo of our unique survey methodologies.

View a list of cutting-edge survey designs.